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KRS-1's Battle Statement to Nelly & Corporate America

"The Real Hip Hop Is Over Here!" (Battle statement by: KRS-ONE)

Well,… after speaking with Nelly's management, and after consulting with a few other un-named associates, in addition to some hard contemplation of my own, as well as after reading many of the e-mail responses and hearing some of the radio responses to Nelly's performance on the re-mix of "Rock the Mic"," I've come to the conclusion that a battle (or rather a response) to Nelly's comments may just be good for Hip Hop after all. The last thing I wanted to do was look like I was using a battle with Nelly to somehow boost
my career. However, my personal wants may be unimportant in the larger scheme of separating real Hip Hop from fake hip-hop for future Hip Hop historians.

I had put forth an "olive branch" statement which Nelly, and his
management, ignored! I had kept as quiet as I could. Even though I am well prepared for any threat, I chose to practice restraint. His management and production team had even sent me some tracks for my Kristyle album (only later to take them back). Now I am wondering what makes Nelly think he can call me out like this? What made the staff of Universal, Roc-a-Fella or Def Jam records think it was wise to allow Nelly to appear on such a re-mix and make such a statement? As I listen to Nelly's weak dis, and as I read some
of these ignorant e-mail responses, I constantly hear a repeated reference to KRS-ONE being old and trying to make a come-back .Many of these ill advised comments miss the whole point that I make when I suggest that we, as Hiphoppas, have an important responsibility to the future preservation of what we call Hiphop.

How long are we (Hiphoppas) going to sit quietly and allow these major recording institutions to validate what success is for our culture and way of life? How long are we going to allow rap music performers to participate in our cultural degradation and international humiliation? I'm not talking about what a rapper's video looks like, or the content of a rapper's song. I'm talking about the idea of an industry of rappers, deejays, music editors, radio programmers and television producers allowing cultural elders to be disrespected by new-comers when such disrespect breaks Hip Hop's cultural continuity! Even if my critique of Nelly's image is debatable, where is the respect for my cultural seniority and acquired wisdom. Do I not know what I am talking about? Or are we at a point in hip-hop where cultural contribution takes a back seat to record sales?

Normally, I would have just sat this one out. But as I think about it,
there seems to be more at stake here than whether I am perceived as arrogant, contradictory, or trying to make a come-back. The lesson that must be taught to those recording corporations, doing business with Hip Hop Kulture, is that they cannot think their artist can disrespect a cultural elder and not expect a fierce cultural retaliation! Nelly is only a symbol for rappers that are willing to trample over the achievements and developments of over 30 years of Hiphop Kulture! However, the real battle is with those major distributors of rap music that care little for the preservation of Hiphop's culture, and actually disrespect us as they exploit us! This is unacceptable! Nelly may perform in ignorance because he
is new to the game. But someone, knowledgeable of Hip Hop's history, should have fore-warned him. Unfortunately this did not happen and as a result, he (and his distributor) will serve as an example to all recording corporations that allow such mistakes to occur.

It is of extreme importance that all true Hiphoppas concern themselves with the idea that being an elder, being a classic, being an adult, being a longtime contributor to Hip Hop's cultural continuity is not something to be looked down upon; but in fact, it is something to look up to. Such a status is something to look forward to. A community that respects only what is young and new, lacks even the wisdom to continue itself. It cannot even learn from its own past successes and failures because it does not respect the collective voice of its experienced leaders. Such a community is bound to continuously repeat the mistakes of its past, or trap itself in continuously re-inventing its own wheel-- never learning, never growing, never developing.

As I think about this whole thing, it becomes obvious to me that we shall all become elders of this or that one day. That our children shall also be elders one day. But what if being an elder is not cool? What if being an adult is not cool? What if being wise and experienced is not respected by our children? Do we not then find ways to destroy ourselves at younger and younger ages? This is what Nelly's comments mean to me. They mean that, being an experienced elder (or cultural icon) means nothing if you have not sold a million of something for your employer. This message stunts the
growth of Hip Hop Kulture, because to be a Hiphoppa (in Nelly's opinion) you must act and live like you are forever 16 years old. In addition, its strips our youth of the motivation to contribute to our on-going cultural experience because in the end, no matter what there contribution has been it can be disregarded and wiped away by any platinum selling performer of the future. This too is unacceptable!

As a result, I have launched several missiles designed to disrupt the idea of disrespecting the cultural icons that made it possible for others to artistically exist and prosper. Through a superior display of skill, I shall teach the rap industry a much needed lesson regarding who can, and who cannot be disrespected. This battle shall not have a winner, or a loser. This battle, shall once and for all, define what is real Hip Hop as oppose to fake hip-hop. Deejays, editors, rappers, music executives and television host that continue to degrade Hip Hop Kulture by exposing the public to an exclusively criminal, irresponsible and imbalanced image of Hip Hop Kulture shall bare the title of fake, and shall expose themselves as traitors in Hip Hop's history. Those that present Hip Hop as a culture that is made up of many artistic styles, diverse ideas and multi- dimensional characteristics shall bare the title of real, and shall be forever
remembered in Hiphop's history as patriots in the cause of Hiphop's
cultural expansion.

Hip Hop is not all about KRS-ONE. Hip Hop is not all about Nelly. Hip Hop includes a variety of styles. But presently, radio and television
programmers, as well as rap music and hip-hop editors refuse to acknowledge KRS-ONE's work, while steadily pushing Nelly (and similar styles) to the general public as authentic Hip Hop culture. This is an act of fake hip-hop simply because such presentations are imbalanced and one-sided. Real Hip Hop is not about one music production style, one rap style, one radio and video play-list, one type of Hip Hop image, one or two cute faces on all hip-hop magazine covers, and one or two recording companies monopolizing the rap
music market place! Hiphop is about originality, creativity and a variety of talented people building upon the greatness of Hip Hop's elements.

I do not care what Nelly, or anybody else's, response shall be after I drop these bombs! However, I do care about the free future of Hip Hop Kulture. I do care about what future Hiphop historians shall say of our time. I refuse to sit quietly as ignorant rappers and non-caring music executives, present Hiphop Kulture to the future as a bunch of mindless fools who squandered there temporary wealth and popularity on platinum jewelry with no response from its own cultural leadership. Remember,… fifty years down the line you can start this/cause we'll be the old school artist/ And even in that time/
I'll say a rhyme/ a brand new style/ ruthless and wild/ running around
spending money having fun/ cause even then…I'M STILL NUMBER ONE!

JOIN THE CAMPAIGN TO SEND A MESSAGE TO ALL CORPORATE EXPLOITERS OF HIPHOP'S CULTURE. BOYCOTT NELLY'S ALBUM STARTING ON JUNE 25TH, 2002
KRS-ONE

source: Meridian Entertainment -201-521-9742 office/ 201-521-9745 fax planetmeridian@aol.com